Monday, December 10, 2007

Sierra Mist goes undercover orange

The ever-vigilant Trademork.com reports the following:

"On Dec. 4 ... Coca-Cola arch-nemesis PepsiCo Inc. filed to protect the trademark Sierra Mist Undercover Orange for a soft drink. They also filed to protect the trademark Sierra Mist Free Undercover Orange for the diet version of the same soda.

"Soft drink fans can add this to Sierra Mist Mojito Splash, a new Sierra Mist soft drink flavor Pepsi is taste testing with a possible 2008 release."

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